012 Smile.Communications – To Hold Conference Call on October 27th – to Discuss Acquisition of Bezeq

October 26, 2009

PETACH TIKVA, Israel – October 26, 2009 – 012 Smile.Communications Ltd.
(NASDAQ Global Market and TASE: SMLC), an Israeli telecommunications service
provider, invites the public to participate in a conference call to discuss its acquisition of the
controlling stake at Bezeq The Israel Telecommunication Corp., Israel’s largest
telecommunications provider (TASE: BZEQ) as announced on Sunday, October 25th . The
conference call has been scheduled for October 27th at 09:00 AM Eastern Daylight Time/
15:00 Israel Daylight time.

During the conference call, Mrs. Stella Handler, CEO of 012 Smile Communications will discuss
the rationale and details of the transaction. Afterwards, Mrs.Stella Handler and Mr.Doron Ilan,
CFO of 012 Smile Communications, will be available to answer questions.

To participate, please call one of the following access numbers several minutes before
the call begins: 1 866 691 3082 (TF) from within the U.S., 1 866 228 9189 (TF) from
Canada, 180 921 4368 (TF) from Israel and +1 480 629 9031 from other international
locations. The conference ID number is 4178680.
The call will also be broadcast live through the company’s Website, www.012.net, and
will be available there for replay during the next 30 days.

About 012 Smile.Communications

012 Smile.Communications is a growth-oriented communication services
provider in Israel with a leading market position, offering a wide range of broadband and
traditional voice services. Its broadband services include broadband Internet access with
a suite of value-added services, specialized data services and server hosting, as well as
new innovative services such as local telephony via voice over broadband and a WiFi
network of hotspots across Israel. Traditional voice services include outgoing and
incoming international telephony, hubbing, roaming and signaling and calling card
services. 012 Smile.Communications services residential and business customers, as well
as Israeli cellular operators and international communication services providers through
its integrated multipurpose network, which allows it to provide services to almost all of
the homes and businesses in Israel.

012 Smile is a 75.3 % owned subsidiary of Internet Gold – Golden Lines Ltd.
(NASDAQ: IGLD – News) one of Israel’s leading communications groups with a major
presence across all Internet-related sectors. In addition to 012 Smile, its 100% owned
Smile.Media subsidiary manages a growing portfolio of Internet portals and e-Commerce
sites. Internet Gold and 012 Smile are part of the Eurocom Communications Group. 012
Smile’s shares trade on the NASDAQ Global Market and on the Tel Aviv Stock
Exchange.

For additional information about 012 Smile.Communications Ltd., please visit the
Company’s investors’ site at http://www.012.net.

For further information, please contact:
Investor relations contacts:
Mor Dagan – Investor Relations
mor@km-ir.co.il / Tel: +972-3-516-7620
Garth Russell – KCSA Strategic Communications
grussell@kcsa.com / Tel: +1-212-896-1250